Customer Relationship Management

Transform Your Customer Engagement, One Touchpoint at a Time

“This important and fundamental application will allow us to have a single view of all customer information. We will build on this to improve our own efficiencies as well as provide a higher level of customer support.”
- Primitive Logic Customer

Overview

Part business strategy, part process, and part technology, customer relationship management (CRM) empowers you to build robust, lasting relationships with your customers by understanding their needs and delivering personalized solutions — before they even ask.

Primitive Logic leverages technology to improve the fundamental human connections we all share, and we’ve been implementing Salesforce and other CRMs since 1999. This experience, coupled with our business architecture methodology, enables us to help you turn customers into loyal brand champions through strategies tailored to how you do business.

Why Is CRM So Important?

A robust CRM gives your sales, marketing, and customer service teams instant access to all the information they need, when they need it. Seeing the complete relationship you have with your customers enables your team to provide exceptional service and to approach your customers in a way that aligns with their personal preferences.

Are You Aware How Your Customer Experiences Influence Your Business?

Good relationships are good for business. Primitive Logic helps you take a mindful approach to CRM that equips your sales team with the right information at the right time and empowers your customer service team to anticipate and resolve issues to boost customer service. We also work with you to create targeted campaigns that are personalized to treat customers as the unique individuals they are.

Transitioning to a new CRM is more than just installing a new platform and feeding in your data. Because we’ve been implementing CRMs for decades, we understand what it takes to ensure your implementation is successful — and that you are positioned to evolve as technologies change.

Our Approach

We focus on strategy, implementation, integration, and continuous innovation to help you transform your customer engagement.

  • 006 : Data Migration : We ensure that your customer data feeds into the new platform as seamlessly as possible.
  • 001 : Integration : We integrate your platform with other systems such as call center monitoring and email marketing.
  • 008 : Security : We keep your customer data protected while ensuring easy access for those who need it.
  • 017 : Scalability : We ensure that your CRM platform will be able to adapt as your business grows.
  • 010 : Cloud Migration : No matter how old your legacy system is, we can help you migrate to a modern, cloud-based application.
Salesforce CRM migration for large staffing company
Case Study

Global Salesforce Data Migration

Primitive Logic helped this global staffing client migrate more than 400 offices in 19 countries onto a single Salesforce CRM platform.

View Project

insights

View All insights

We Can Help

Let the Primitive Logic team help you achieve mindful digital transformation.

Contact Us